Two hundred and fifty thousand dollars ($250,000) awarded to Smarter Every Day. Since 2006, Sandlin has used YouTube to explore the world using science. Centering his hometown community in northern Alabama, Sandlin has used his storytelling ability and experience as a US civilian army missile engineer to share the engineering process with millions of people. Sandlin and Smarter Every Day have also worked to shift the culture of content creation by organizing creator community events, mentoring dozens of creators, and encouraging the creation of curious, respectful, and authentic online content. His leadership has been instrumental in building and sustaining educational scientific content as a genre on YouTube, and set the bar for exceptional educational content overall.